Every stock-out doesn’t just cost you that one sale, but often the entire shopping cart. With data-driven replenishment, you ensure that the right products are always in stock and prevent lost sales.

“Since working with Optiply, backorders and lost sales have been significantly reduced, especially for category A and B products, and they have the highest impact on margins and sales.”

Nicolas Lubbers
Operational Buyer, Ledstores
Don't buy inventory just for the sake of it, but intentionally invest in the right products. Optiply's replenishment algorithm keeps the right inventory balance and prevents lost sales.
Fine-tune order quantities based on minimum order quantities (MOQs) and discount thresholds
Keep in mind seasonal trends and fluctuating demand
Choose the right supplier and carrier for each purchasing order


Don't blindly rely on suppliers’ promised delivery times. Optiply monitors actual delivery times and inventory and automates ordering moments to make sure you always have the right amount of stock.
Optimise your purchasing agenda based on supplier performance
Define the right ordering cadence per supplier that minimises both purchasing and inventory costs
Factor in fluctuating delivery times and maintain strategic buffer stock
Still have questions about Optiply? Find below answers to the most frequently asked questions.
Optiply delivers the most value to e-commerce stores with large assortments (often greater than 5000 SKUs) that do their purchasing daily.
Next to that, e-commerce stores with physical stores, wholesalers supplying multiple locations, retailers making weekly purchases, and online stores scaling to international markets also benefit from Optiply.
Companies using Optiply have annual sales of €500K to €500M.
Online stores using one of Optiply's standard integrations can easily sign up for the trial period, even without a credit card, and work toward the free business case. For custom integrations, a one-time connection fee applies.
Optiply's AI purchasing algorithm includes more than 40 different calculations. Among other things, the purchasing recommendation includes real-time data from: sales data, ABC categorisation, seasons, trends, peaks, (actual) delivery times and more!
Multiple holidays and seasons per industry are also included, and we also combine the knowledge and data of all our customers (fully anonymised). Even though a product may seem new, the algorithm has seen (similar) products before.
At the end of your trial period, we will meet (digitally) during a strategy call. We go through your current situation and review the results of your purchasing strategy.
We also compare the impact of different scenarios, such as seasonal demand, promotions or unforeseen fluctuations in the market. We look at what Optiply would have achieved in the same period, based on the same data set, and what the investment for that would be.
This gives you instant insight into the impact on your inventory, time savings, preventing lost sales and/or improving your cash flow, with a concrete ROI.
A simpler purchasing algorithm, such as a min/max approach, uses static, outdated data and calculates on the average of the past month to forecast inventory for the coming months.
This means that changes in demand, peaks, seasonal trends and market conditions are not accounted for. The result: frequent under- or overstocking, and the risk of lost sales or wasted inventory.
Optiply, on the other hand, works with data updated in real-time, so our forecasts are always current and react immediately to changes. This ensures that your inventory is optimal and you don't risk losses due to under- or overstocking.
Want to see how much you can save with Optiply compared to a min/max module? Calculate the difference here.
Zodra de integratie klaar is en de instellingen op maat voor jouw operatie en doelen zijn afgestemd, kun je direct beginnen met inkopen volgens Optiply. Tijdens de proefperiode kun je al je eerste inkooporders plaatsen. Zodra je strategie en inkoopmomenten goed zijn afgestemd, begint Optiply met het optimaliseren van je inkoopadvies, kun je de inkooporders 1:1 doorzetten naar je leveranciers en de voordelen direct ervaren.
Eliminate manual purchasing and lost sales. Automate your purchasing process and save time, money and inventory space.
“With Optiply, our procurement process has completely transformed. We can now optimise our inventory levels at the click of a button.”

Julian Regterschot
Purchasing Manager, Bono